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	<title>Maidsfield Blog - Partnering and Business Development</title>
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	<link>http://www.maidsfield.com/blog</link>
	<description>Maidsfield Blog - Partnering and Business Development for Globally Focussed Technology Entrepreneurs</description>
	<pubDate>Sun, 15 Nov 2009 04:36:51 +0000</pubDate>
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		<title>Corporate Partnering – Strategic OR Tactical and why?</title>
		<link>http://www.maidsfield.com/blog/corporate-partnering-%e2%80%93-strategic-or-tactical-and-why/</link>
		<comments>http://www.maidsfield.com/blog/corporate-partnering-%e2%80%93-strategic-or-tactical-and-why/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 09:51:12 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[ceo]]></category>

		<category><![CDATA[CRM]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Maidsfield]]></category>

		<category><![CDATA[Oracle Corporation]]></category>

		<category><![CDATA[SAP AG]]></category>

		<category><![CDATA[Strategic Partnerships]]></category>

		<category><![CDATA[Tactical Partners]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=409</guid>
		<description><![CDATA[When you are selling something that asks a company to change how it does things, it adds a complexity to the sale. Depending on the depth of the change required, the buyer has to involve more people in the buying decision.
In forging Strategic Partnerships, change is expected on many fronts from both companies. The promise [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/corporate-partnering-%e2%80%93-strategic-or-tactical-and-why/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Technology looking for a Market – Commercialisation</title>
		<link>http://www.maidsfield.com/blog/technology-looking-for-a-market-%e2%80%93-commercialisation/</link>
		<comments>http://www.maidsfield.com/blog/technology-looking-for-a-market-%e2%80%93-commercialisation/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 09:33:13 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Commercialisation]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[science fiction]]></category>

		<category><![CDATA[technology fit]]></category>

		<category><![CDATA[technology research]]></category>

		<category><![CDATA[technology research project]]></category>

		<category><![CDATA[technology vision]]></category>

		<category><![CDATA[Technology/Internet]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=397</guid>
		<description><![CDATA[It’s a story we hear many times. Technology has being developed because it’s technically ahead of what is being done elsewhere. Then comes the challenge of finding what market it fits into and what possible business needs it can solve. How do we commercialise this technology?
This is also typical of college research projects. The focus [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/technology-looking-for-a-market-%e2%80%93-commercialisation/feed/</wfw:commentRss>
		</item>
		<item>
		<title>For Faster Market Traction, Partner with Aggressive Followers</title>
		<link>http://www.maidsfield.com/blog/for-faster-market-traction-partner-with-aggressive-followers/</link>
		<comments>http://www.maidsfield.com/blog/for-faster-market-traction-partner-with-aggressive-followers/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 10:11:08 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Entrepreneurs]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[ceo]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[ERP]]></category>

		<category><![CDATA[Management]]></category>

		<category><![CDATA[market structure]]></category>

		<category><![CDATA[Oracle Corporation]]></category>

		<category><![CDATA[Partner Channels]]></category>

		<category><![CDATA[race]]></category>

		<category><![CDATA[Sales Channels]]></category>

		<category><![CDATA[SAP AG]]></category>

		<category><![CDATA[Strategic management]]></category>

		<category><![CDATA[technology product]]></category>

		<category><![CDATA[Warren Buffett]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=388</guid>
		<description><![CDATA[So, you have a technology product and are seeking partners to get into new markets. Your offering is easy to explain, you know what type of customer you want, why they will buy and what’s involved in selling to them.
You think big and want to partner with the largest companies in the market? After all, they do [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/for-faster-market-traction-partner-with-aggressive-followers/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Plan B: Work with Corporate Partners to Sell to your Secondary Markets</title>
		<link>http://www.maidsfield.com/blog/plan-b-work-with-corporate-partners-to-sell-to-your-secondary-markets/</link>
		<comments>http://www.maidsfield.com/blog/plan-b-work-with-corporate-partners-to-sell-to-your-secondary-markets/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 07:15:47 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Entrepreneurs]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Channel partners]]></category>

		<category><![CDATA[David Brock]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Globalization]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[Niall Devitt]]></category>

		<category><![CDATA[OEM]]></category>

		<category><![CDATA[plan b]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[secondary markets]]></category>

		<category><![CDATA[secondary strategy]]></category>

		<category><![CDATA[Strategic Partnerships]]></category>

		<category><![CDATA[System Integrator]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=381</guid>
		<description><![CDATA[Over the past week in meeting almost 90 business people in events with Niall Devitt of Beyond the Boardroom and David Brock of Partners in Excllence at 4 different events and hearing some great stories, the question of combining strategies of Direct Sales and Partners Channels Sales came up a number of times.
The story goes as follows:
A company builds [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/plan-b-work-with-corporate-partners-to-sell-to-your-secondary-markets/feed/</wfw:commentRss>
		</item>
		<item>
		<title>The 7 Best-Fit Criteria for Strategic and Corporate Partnering (and Gut Instinct)</title>
		<link>http://www.maidsfield.com/blog/the-7-best-fit-criteria-for-strategic-and-corporate-partnering-and-gut-instinct/</link>
		<comments>http://www.maidsfield.com/blog/the-7-best-fit-criteria-for-strategic-and-corporate-partnering-and-gut-instinct/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 11:30:53 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[collaboration]]></category>

		<category><![CDATA[Industrial marketing]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[pains]]></category>

		<category><![CDATA[SaaS platform]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Sales Channels]]></category>

		<category><![CDATA[shareholder communications]]></category>

		<category><![CDATA[Software as a service]]></category>

		<category><![CDATA[Software distribution]]></category>

		<category><![CDATA[software partners]]></category>

		<category><![CDATA[Strategic Fit]]></category>

		<category><![CDATA[Strategic planning]]></category>

		<category><![CDATA[Strategy]]></category>

		<category><![CDATA[technology businesses]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=376</guid>
		<description><![CDATA[See two past blog posts on “Why Good Strategic Partner Fit is Imperative - Part 1&#8243; and “Why Good Strategic Partner Fit is Imperative - Part 2&#8243;.
Far too many companies accept the partners that come to them, because &#8220;we have nothing to lose, we&#8217;re not represented in that market, so if they sell we&#8217;re better [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/the-7-best-fit-criteria-for-strategic-and-corporate-partnering-and-gut-instinct/feed/</wfw:commentRss>
		</item>
		<item>
		<title>A Second Event - International Success for Irish Tech Companies - Dublin - Sept 29th Afternoon</title>
		<link>http://www.maidsfield.com/blog/a-second-event-international-sucess-for-irish-tech-companies-dublin-sept-29th-afternoon/</link>
		<comments>http://www.maidsfield.com/blog/a-second-event-international-sucess-for-irish-tech-companies-dublin-sept-29th-afternoon/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 09:35:49 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Case Study]]></category>

		<category><![CDATA[Entrepreneurs]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[Industry Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Boardroom Limited]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[ceo]]></category>

		<category><![CDATA[Dassault Systemes SA]]></category>

		<category><![CDATA[David Brock]]></category>

		<category><![CDATA[Decare Systems]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Dublin]]></category>

		<category><![CDATA[Hampton hotel]]></category>

		<category><![CDATA[International Business Machines Corporation]]></category>

		<category><![CDATA[Ireland]]></category>

		<category><![CDATA[Kiernan]]></category>

		<category><![CDATA[Los Angeles]]></category>

		<category><![CDATA[Maidsfield Associates]]></category>

		<category><![CDATA[Maidsfield Associates Strategic Partnership]]></category>

		<category><![CDATA[Motorola  Inc.]]></category>

		<category><![CDATA[NCR Corporation]]></category>

		<category><![CDATA[Niall Devitt]]></category>

		<category><![CDATA[potential solutions]]></category>

		<category><![CDATA[Republic of Ireland]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Telefonaktiebolaget LM Ericsson]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=365</guid>
		<description><![CDATA[Based on the interest in our morning event, we have decided to run the event again in the afternoon of Tuesday 29th. 
Internationalisation is the biggest single challenge facing the Irish Tech Sector today. Having ambition in Ireland, means you’re looking international quickly. Irish Tech companies almost immediately face great challenges to make their business successful.
On [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/a-second-event-international-sucess-for-irish-tech-companies-dublin-sept-29th-afternoon/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Referral or Reseller Partner? Finders Fee or Commission?</title>
		<link>http://www.maidsfield.com/blog/referral-or-reseller-partner-finders-fee-or-commission/</link>
		<comments>http://www.maidsfield.com/blog/referral-or-reseller-partner-finders-fee-or-commission/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 08:16:37 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[business flow]]></category>

		<category><![CDATA[Channels]]></category>

		<category><![CDATA[Corporare Partnering]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Maidsfield Associates]]></category>

		<category><![CDATA[Partner Channels]]></category>

		<category><![CDATA[Partner Network]]></category>

		<category><![CDATA[Referral Partners]]></category>

		<category><![CDATA[Value Added Resellers]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=353</guid>
		<description><![CDATA[
Driving your business through corporate partners helps build a much more scaleable business. It takes time to get the channel started and the channel needs feeding. How you reward your channel depends on what you expect from them and what your corporate partners are doing for you.
Partners should be rewarded according to the extent of the results [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/referral-or-reseller-partner-finders-fee-or-commission/feed/</wfw:commentRss>
		</item>
		<item>
		<title>If we can sell direct, why should we sell through partners?</title>
		<link>http://www.maidsfield.com/blog/if-we-can-sell-direct-why-should-we-sell-through-partners/</link>
		<comments>http://www.maidsfield.com/blog/if-we-can-sell-direct-why-should-we-sell-through-partners/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 07:22:21 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Entrepreneurs]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business process]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[Corporate Partnering]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Entrepreneurship]]></category>

		<category><![CDATA[Maidsfield Associates]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Strategic Partnerships]]></category>

		<category><![CDATA[technology sales]]></category>

		<category><![CDATA[Technology/Internet]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=347</guid>
		<description><![CDATA[I had a meeting this week with one of my client companies who are at the leading edge of the industry with their expertise and technology. They really have a tremendous market opportunity. Talking to the board members and key individuals of this small innovative company led to addressing the question:
“How we best capitalise on this international market [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/if-we-can-sell-direct-why-should-we-sell-through-partners/feed/</wfw:commentRss>
		</item>
		<item>
		<title>International Success for Irish Tech Companies - Dublin Event &#038; Workshop - Sept 29th</title>
		<link>http://www.maidsfield.com/blog/international-success-for-irish-tech-companies-dublin-event-workshop-sept-29th/</link>
		<comments>http://www.maidsfield.com/blog/international-success-for-irish-tech-companies-dublin-event-workshop-sept-29th/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 04:56:40 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Entrepreneurs]]></category>

		<category><![CDATA[Events]]></category>

		<category><![CDATA[Experience]]></category>

		<category><![CDATA[Industry Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Product Management]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Boardroom Limited]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[ceo]]></category>

		<category><![CDATA[Dassault Systemes SA]]></category>

		<category><![CDATA[David Brock]]></category>

		<category><![CDATA[Decare Systems]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Dublin]]></category>

		<category><![CDATA[Hampton hotel]]></category>

		<category><![CDATA[International Business Machines Corporation]]></category>

		<category><![CDATA[Ireland]]></category>

		<category><![CDATA[Kevin O'Leary]]></category>

		<category><![CDATA[Los Angeles]]></category>

		<category><![CDATA[Maidsfield Associates]]></category>

		<category><![CDATA[Maidsfield Associates Strategic Partnership]]></category>

		<category><![CDATA[Motorola  Inc.]]></category>

		<category><![CDATA[NCR Corporation]]></category>

		<category><![CDATA[Niall Devitt]]></category>

		<category><![CDATA[potential solutions]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Telefonaktiebolaget LM Ericsson]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=327</guid>
		<description><![CDATA[Internationalisation is the biggest single challenge facing the Irish Tech Sector today. Having ambition in Ireland, means you’re looking international quickly. Irish Tech companies almost immediately face great challenges to make their business successful.
On Tuesday the 29th of September 2009, between 10am to 2pm at the Hampton hotel in Donnybrook, Dublin 4, we invite CEO [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/international-success-for-irish-tech-companies-dublin-event-workshop-sept-29th/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Why Good Strategic Partner Fit is Imperative – part 2</title>
		<link>http://www.maidsfield.com/blog/why-good-corporate-partner-fit-is-imperative-%e2%80%93-part-2/</link>
		<comments>http://www.maidsfield.com/blog/why-good-corporate-partner-fit-is-imperative-%e2%80%93-part-2/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 11:31:37 +0000</pubDate>
		<dc:creator>Donagh Kiernan</dc:creator>
		
		<category><![CDATA[Business Development]]></category>

		<category><![CDATA[Partners and Alliances]]></category>

		<category><![CDATA[Sales and Marketing]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Business process]]></category>

		<category><![CDATA[Business/Finance]]></category>

		<category><![CDATA[CEO and Divisional Head]]></category>

		<category><![CDATA[Donagh Kiernan]]></category>

		<category><![CDATA[Entrepreneurship]]></category>

		<category><![CDATA[Feedback]]></category>

		<category><![CDATA[Ireland]]></category>

		<category><![CDATA[marketing]]></category>

		<category><![CDATA[Sales]]></category>

		<category><![CDATA[Strategic Partnerships]]></category>

		<category><![CDATA[Twitter Inc]]></category>

		<guid isPermaLink="false">http://www.maidsfield.com/blog/?p=317</guid>
		<description><![CDATA[To continue from the post “Why Good Strategic Partner Fit is Imperative – part 1“.
The real cost in getting it wrong is opportunity cost. Basically the lost time and opportunities in the time spent working on something that doesn’t produce. There are a number of simple things which help in building a corporate partner relationship and [...]]]></description>
		<wfw:commentRss>http://www.maidsfield.com/blog/why-good-corporate-partner-fit-is-imperative-%e2%80%93-part-2/feed/</wfw:commentRss>
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